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Writer's pictureDr. Fardad Fateri

The Value of Pride

Pride is what drives you to be ambitious, competitive, and hungry. The value of pride can move you toward your goals and can prevent you from being mediocre. Dr. Fardad Fateri discusses organizations that value pride as the number one driver for success.



Transcript:


to our culture so out of the ten emails

I send in a month to all of you nine of

them are related to culture different

parts of it we deliberately talk about

culture a lot because everything that we

want all the expectations we have all

the numbers we look at all those results

we share on a daily basis are emerging

properties of culture so if we all of us

share the same values at the same level

and truly exercise them at necessary

levels results will manifest the

implementation of these values does that

make sense we talk about it a lot and

we're very deliberate in building a

culture that we want every organization

has a culture they may not even talk

about it they may not even know it

but every organization like every

country has a culture we have our own

I'm not saying our culture is the best

I'm not even saying it's good I'm not

saying it's bad but it's ours anyone who

comes here and wants to become

successful they need to embrace our

values and again I'm not saying these

are great values but they're ours right

so it's important to understand these

values make sure we live them we behave

them we share them and we make it a part

of everything that we do so we have lots

of components to our culture lots

but I want to focus on just a few today

pride I tell you it is one of my most

favorite values and it has become even

more valuable to me recently than before

pride is what drives you to be ambitious

competitive and hungry pride is what

drives our students you know we did a

survey in our marketing department now

it's almost two years we did that survey

to understand why they're picking us

colleges FCC UI why are they choosing to

come to us what is it they want from a

short term program

what is that they covet what is their

ambition you know we had lots of

questions but we wanted to understand

the reasoning you know for the longest

time actually for my entire professional

career

I thought our students come to us to

finish school get a job start making

money I mean I was right about that it's

true right you all believe that right

but you know the reason for that it's

pride one of the things all of our

students said all of them I want to make

my parents proud I want to make my

children proud I want to be somebody I

want to become

and a contributing member of society and

my community these are all words that

talk about pride pride is the number one

driver for our students are for all of

us because our students could sit on the

couch and Yeun welfare they the amount

of money is not that different you know

the sacrifice they have to make to come

to us figure out childcare figure out

transportation and their money issues to

come to us it's significant but read the

stars all of you have on your campuses I

love reading those stars what students

make comments on there I tell you it's

all about pride you know we were at I

want to say to West Palm Beach campus a

year ago and we asked three students who

came to us and we wanted to talk to them

and we asked them why did you finally

pick Florida Career College and you know

what one of the students said to this

day it stuck with me she said I picked

you because you make me feel as tall as

everybody else on campus Wow

seriously that's what she said that's

pride right students want to feel they

matter you want to feel you matter don't

you feel great when your manager on

campus or your region comes and asks you

what do you think we should do here's a

problem how can we solve it together

don't you feel good about that because

you're prideful you want to matter

people at the end of the day want to

lead lives that matter do you agree it's

important focus on pride when I walk on

a campus and I see a clean passionate

upbeat high-energy campus I don't see a

clean campus I don't see a beautiful

campus I don't see a passionate campus I

see a campus with pride everything else

that comes out it's an emerging property

of that when you have pride it exudes

through your actions and your behaviors

does that make sense always try to look

for people around you that have pride

because people who have pride want to do

things with excellence now that we're at

the pinnacle leadership conference let

me tell you somebody who has incredible

pride Cory do you think anybody tells

Cory what to do never

never she wants a plus outcomes in

everything she does because she knows

she's representing me Sanjay and chakra

but also because she will never settle

for anything else herself

it's her pride and her accountability

because she is the biggest CEO of her

position right how many of you are that

way I guarantee you all of you because

you're here imagine if we had 2,000 team

members who were just like you it's

pride that separates people that's the

separator right pride prevents you from

putting out mediocrity

in anything you do


 

About the Author: Fardad Fateri


Dedicated to the advancement of student success, leadership development, and organizational excellence, Dr. Fardad Fateri has devoted his 30-year career to catalyzing innovation and transformation in American higher education.

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